Cadbury Twirl has unveiled its newest creation: the limited-edition Twirl Golden Dipped. The new bar combines the milk chocolate swirls of Cadbury Twirl with a layer of caramelised white chocolate, creating a smooth, creamy bar sure to appeal to Twirl fans. 

To celebrate the golden launch, Cadbury Twirl is taking over a shopfront in London’s famous jewellery quarter, Hatton Garden – temporarily transforming the iconic destination into ‘Hatton Golden’ for a special, one-day-only sampling experience on Thursday 24th September.

Twirl golden dipped Hatton Golden

As part of the luxurious launch, Cadbury Twirl is partnering with Solitaire Jewellers for a truly unique display – an 18-carat gold-plated Twirl model specially created for the occasion.

This extraordinary creation will take pride of place in Solitaire’s window display, marking the first chocolate bar launch in London’s iconic jewellery district and offering visitors a glimpse of the ultimate chocolate treasure.

Cadbury Twirl will be handing out free samples of the Golden Dipped bar from 10:30 am until 5:30 pm outside Solitaire’s shopfront and the surrounding area, giving visitors a chance to try the limited-edition treat before it’s gone.

One lucky visitor will unwrap their free sample to discover an even bigger surprise: an identical 18-carat gold-plated Twirl bar to take home. With only two of these collectable treasures ever made, it’s the ultimate golden find.

Cadbury Twirl golden dipped

The gold-plated Twirl bar showcased in Solitaire’s window will rest on a purple velvet cushion encased in a bespoke golden cabinet. The case will feature ornate curls and swirls on every side, inspired by the signature swirly centre of a Twirl.

Following the one-day experience, this exact display bar will be given away to another lucky recipient online, with fans able to enter via Cadbury’s social media channels.

“Combining our signature Cadbury Twirl texture with caramelised white chocolate creates a truly special, indulgent taste experience that we’re thrilled to bring to fans across the country,” said Josep Sallares, Brand Manager, Cadbury Twirl at Mondelēz International. “A golden bar deserves a truly golden setting, which is why we brought this launch to the nation’s most famous gold district to create ‘Hatton Golden’. This unique launch moment marks a Cadbury-first and our most indulgent Twirl launch to date, offering an elevated moment where fans can get their hands on the new bar, and perhaps even a real piece of 18-carat gold.”

Head to ‘Hatton Golden’ at Solitaire on Thursday 24th September to bag yourself a free sample of the new limited-edition bar, and to be in with a chance to find the even more limited edition golden bar. 

If you can’t make it, don’t worry. The Cadbury Twirl Golden Dipped is rolling out to major retailers nationwide starting from Wednesday 16th September, available while stocks last.

Sam Huff
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